Psychology of Influencing and Moving Others
The “Psychology of Influencing and Moving Others” program aims at equipping the participants with psychological principles and techniques in influencing and moving others to follow your direction, proposal, ideas, etc., and gain commitment instead of compliance. People follow you because of your authority to command or your authentic influencing style will make a big difference in terms of the relationship.
What You’ll Learn?
- How to get people to pay attention to what you have to say
- How to construct captivating persuasive arguments
- How to employ simple tricks to make your message more convincing
- How to decide between emotional and rational appeals
- How to tailor your message to the needs of a particular audience
Program Format
This Psychology of Influencing and Moving Others training program is mainly in the form of highly practical 2-day workshop, it can be delivered online or offline in both Chinese and English.
Module 1: Psychology of Influencing
- The science behind influencing
- How does influencing work
- Essence of influencing and persuading
- What Is ‘Strategy Planning’?
- Benefits of Influencing at Work
- Outcomes of Influencing
- The Influencing Model
- Personal Approach - Credibility in influencing and persuading
- Emotional Approach - to increase cognitive capacity on understanding
- Rational Approaches - How to build up strong argument through the skills of FAB Model
- Traditional Influencing Styles
- Influencing without Authority
- Reflections, Action Planning & Feedback
Program Topics
• Understand the meaning of influence and how does it impact on your workplace effectiveness
• Learn the core skills in influencing others to get better results at workplace
• An understanding of the "attitude" concept is critical for understanding persuasion
• The general persuasion framework
• The key determinants of message-related thinking
• Tailoring your message to the people who receive it is a simple way to be more persuasive, discover some specific ways in which tailoring can enhance persuasion
Who should attend
If you have the goal to influence people’s opinions, then this course is for you. This includes salespeople, marketers, politicians, leaders, teachers, and more.
